Marketing & Branding - Traveler James - James McDonough - Writer, Digital Strategist, Senior Designer, Art Director

Marketing & Branding

As an in-house digital designer for four years to Scandinavia's largest B2B distributor and consumer electronics brand in Stockholm, Sweden, I was in charge of photography for eCommerce, advertisements, and internal/external marketing.

This role supported the production of three annual reports, including quarterlies, while writing copy and designing graphics for print ads, product packaging, manuals, memos, large displays, POP/POS, and events.

In 2014, I created the B2B campaign "Where is DeltaCo?" to illustrate that the brand could be found in all types of environments from schools to businesses to homes. The campaign was submitted to INHOUSE advertising and won gold.

In addition to my responsibilities, I updated SweDeltaCo's entire eCommerce catalog of over 3,500 products with a new look and presentation.

These images highlight samples from projects in various formats.
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